Friday, December 30, 2011

Latest : Absolut Capsule



Here you see is Absolut Capsule released in Thailand in early 2011. This edition only comes in Absolut Blue (200ml) & Absolut Raspberri (200ml) in it.

Tuesday, December 13, 2011

Latest : Absolut Svea (Sealed) ---> 700ml



Finally it's time for Sweden to get a limited edition of Absolut. ABSOLUT SVEA is the name on the bottle that is designed and dedicated to the Swedish domestic market. The effort to find the right partner that felt interesting and which had its own expression was long and resulted in a collaboration with Fred Soderberg, one of Sweden visiting the most interesting artists.

"Our recent special editions has been very appreciated by consumers around the world and have become collectors' items. Now we want to make a trip back to their home country for Absolut, and create something at home that reinforces the origin. The effort to find the right partner that felt interesting enough and lasted long seemed to run out of artist Fredrik Söderberg. Cooperation with Fred feels like clockwork, when he created a story, mystery and a unique expression of ABSOLUT SVEA "says Anne Palmqvist, Brand Manager for ABSOLUT Vodka.

As always when the ABSOLUTELY working with creative partners, faith is strong, not to create limitations or too many frames to keep within. The only mandate was to interpret the "Swedish character". Fred landed in an understanding of how we in Sweden are constantly characterized by large fluctuations between seasons.

"It's been interesting to work with such a great player and to be as present during the whole process from my ideas and sketches to see them realized in the press and the production of bottles in Limmared. It's been a long process and it really feels like we've found the right expression. I have often in my art various references and links to the Old Norse tradition, the approach seemed natural to incorporate the ABSOLUT SVEA "says Fredrik Söderberg.

The front and back represent summer and winter solstice. Around the bottle, you can follow a story line that runs from spring to winter, and just like in the old Norse sagas, the bottle is framed by the Midgard Serpent. The details of the different meanings the viewer is taken on a journey through the Swedish mentality.

The apple is one of the oldest fruit and a natural choice in Swedish everyday life and an expression of Swedish late summer. Ginger Spice as a long and often used in baked goods and is associated with the dark ages on July The combination of these two ingredients gives a warmth and spiciness from the ginger, which meets the acidity and freshness of the apple taste.

Wednesday, December 7, 2011

Latest : Absolut Rock 7 Liter



Here on display is 50ml, 700ml, 750ml, 1 liter & 7 liter. IN AN ABSOLUT WORLD, YOUʼRE WITH THE BAND– ABSOLUT PRESENTS A NEW STYLISH ROCK & ROLL GIFT PACK AND A CREATIVE COLLABORATION BETWEEN DANNY CLINCH AND WOLFMOTHER To pay tribute to rock-and-roll, ABSOLUT, the leading international premium vodka, is launching the ABSOLUT VODKA ROCK EDITION, a limited edition bottle wrapped in a leather- and studs gift pack. In its celebration of rock, ABSOLUT has also brought together visionary rock-and-roll photographer Danny Clinch and the sought-after rock band Wolfmother. This is to ensure a creative collaboration that invites you to take part in the authentic rock-and-roll lifestyle – to come behind the scenes to roll “with the band.” For several days, Danny followed Wolfmother around Los Angeles, taking more than 4000 documentary photos. Danny has also produced an exclusive directorʼs cut film, depicting his vision of rock-and-roll, and showing his amazing images come to life. Danny Clinch is one of the worldʼs most renowned rock photographers, with classic images of Bruce Springsteen, Neil Young and Tom Waits in his portfolio. “The coolest part of this initiative is that ABSOLUT basically asked us to do what we normally do. Wolfmother was recording and performing, and I captured this with my camera." Wolfmotherʼs singer, Andrew Stockdale, says, "ABSOLUT introduced us to Danny Clinch, inspired us to collaborate and gave us the space to do our thing. The best results happen when artists are trusted to do what they do best, and Danny has used that freedom to capture an authentic day in the life of Wolfmother – recording in the Sunset Studio in L.A., playing a gig and hanging out at the Roosevelt Hotel. This campaign invites people behind the scenes to experience a bit of the classic rock-and-roll dream”.

Monday, November 7, 2011

Latest : Absolut NZ (Limited Edition 2011)



It’s just your regular bottle of Absolut, but the limited edition offering now comes in a nifty, Kiwi as bro Huffer-inspired case. The partnership continues Absolut’s approach of joining forces with style icons around the world and puts Huffer alongside the likes of Tom Ford and Andy Warhol. But it’s a big move for Absolut, a Swedish SOE that was purchased by Pernod Ricard in 2008. The company has always used global advertising campaigns (from TBWA\ Worldwide in New York), which makes New Zealand just the second country to be allowed a regional campaign (China being the other).

“We’re beyond proud to be involved with this collaboration and to partner with an international brand like Absolut,” says Steve Dunstan, Huffer company director. No doubt about it, it will also be getting some great mileage out of the new association with New Zealand Fashion Week just around the corner, of which Absolut are a major sponsor.

While New Zealand is Absolut’s smallest international market, Dave Poole, Pernod Ricard head of marketing, reckons we’re pretty damn cutting edge here in moa-land.

“We’re almost the Team New Zealand of vodka. Getting sign-off from the global company was a massive effort that took ages. Having TBWA/Whybin in New Zealand was essential to getting any regional marketing and advertising off the ground, and together we’ve done an amazing job. We did a lot of research with Kiwis and asked ‘what’s missing between vodka and you?’ They wanted the big global brand to tip their hats to them; they wanted to get a Kiwi message across and feel that Absolut cared about them.”

As for the partnership itself, Huffer is an iconic Kiwi brand, well-regarded by the average, slightly polished bloke to the high-brow, high-street fashionista. Or, as Poole puts it “a brand that was accessible yet aspirational”.

“We started with an idea and we wanted a New Zealand feel and pack, rang up Huffer and went from there. It’s a perfect fit, world famous in New Zealand.”

1000 dozen packs and bottles will be available for a limited time through retail chains like Super Liquor and Liquorland, and there’s another run for duty-free stores.

Wednesday, October 19, 2011

Latest : Absolut SF (Sealed) ---> 750ml



The world’s most iconic vodka announces the launch of ABSOLUT® SF, the latest limited-edition, city-inspired flavor. Capturing the unique cultures, ethnicities and culinary delights of San Francisco, ABSOLUT SF features an innovative blend of grape, dragon fruit and papaya that entices spirits drinkers with a bold flavor when mixing a perfect cocktail. Just as the flavors blend beautifully to create a unique vodka expression, ABSOLUT SF will blend the voices of San Franciscans as they share their stories of life in the City by the Bay on the campaign’s integrated Facebook® page – www.facebook.com/ABSOLUT. ABSOLUT is “expressing” its love for San Francisco by donating $50,000 to Habitat for Humanity Greater San Francisco to support the non-profit organization’s affordable green homes at the 7555 Mission Street development in Daly City. On Thursday, June 16, at 10:30 AM PT, San Francisco community leaders will join ABSOLUT executives and Phillip Kilbridge, Executive Director of Habitat Greater San Francisco, to celebrate ABSOLUT SF during a press conference at the 7555 Mission Street build site. “We applaud ABSOLUT for its investment in our Mission Street development as part of the ABSOLUT SF launch,” said Kilbridge. “ABSOLUT’s donation supports not only affordable housing in our community, but also the cultural and socio-economic diversity that has made the San Francisco Bay Area one of the best places to live in the world.” Later that evening, the celebration of Freedom of Expression will continue in an exceptional way at the official ABSOLUT SF launch party. The ABSOLUT city-series has helped pave the way for flavor innovation in the vodka category. In the late 1980s, ABSOLUT® VODKA launched its “Cities” advertising campaign with a wink and a nod to the intrinsic flare and historical heartbeat of what makes each city special. In 2007, the brand brought the “Cities” campaign to life with the launch of ABSOLUT® NEW ORLEANS, a flavor reminiscent of the Big Easy. Every year since then, ABSOLUT has introduced a limited-edition flavor – ABSOLUT® LOS ANGELES in 2008, ABSOLUT® BOSTON in 2009, ABSOLUT® BROOKLYN in 2010, and now ABSOLUT® SF is honored as the fifth flavor in the city-inspired portfolio.

Sunday, October 9, 2011

Latest : Absolut Rock 50ml



Here on display is 50ml, 700ml, 750ml & 1 liter. IN AN ABSOLUT WORLD, YOUʼRE WITH THE BAND– ABSOLUT PRESENTS A NEW STYLISH ROCK & ROLL GIFT PACK AND A CREATIVE COLLABORATION BETWEEN DANNY CLINCH AND WOLFMOTHER To pay tribute to rock-and-roll, ABSOLUT, the leading international premium vodka, is launching the ABSOLUT VODKA ROCK EDITION, a limited edition bottle wrapped in a leather- and studs gift pack. In its celebration of rock, ABSOLUT has also brought together visionary rock-and-roll photographer Danny Clinch and the sought-after rock band Wolfmother. This is to ensure a creative collaboration that invites you to take part in the authentic rock-and-roll lifestyle – to come behind the scenes to roll “with the band.” For several days, Danny followed Wolfmother around Los Angeles, taking more than 4000 documentary photos. Danny has also produced an exclusive directorʼs cut film, depicting his vision of rock-and-roll, and showing his amazing images come to life. Danny Clinch is one of the worldʼs most renowned rock photographers, with classic images of Bruce Springsteen, Neil Young and Tom Waits in his portfolio. “The coolest part of this initiative is that ABSOLUT basically asked us to do what we normally do. Wolfmother was recording and performing, and I captured this with my camera." Wolfmotherʼs singer, Andrew Stockdale, says, "ABSOLUT introduced us to Danny Clinch, inspired us to collaborate and gave us the space to do our thing. The best results happen when artists are trusted to do what they do best, and Danny has used that freedom to capture an authentic day in the life of Wolfmother – recording in the Sunset Studio in L.A., playing a gig and hanging out at the Roosevelt Hotel. This campaign invites people behind the scenes to experience a bit of the classic rock-and-roll dream”.

Tuesday, September 20, 2011

Me & Toaster

This is the 3rd time I've met up with Toaster from Germany in Singapore. He is always here in Singapore to watch the F1 night race. This time round he gotten me a whole bag of Absolut bottle caps.

Sunday, March 27, 2011

Absolut Snowflake - Complete Set (More Photos)













Here you could see the complete set of Absolut Snowflake in all sizes and edition available in the year 2005. It took me years to find them and form them up, is 1 of my favourite skin around by Absolut Vodka.

Sunday, March 20, 2011

Latest : Absolut ZENG FANZHI for JOYCE



The bottles is released in 2010 in celebration of Joyce Boutique's 40th anniversary. 700 copies were commissioned, featuring one of the artwork of the much revered Chinese modern art master. Mr Fanzhi Zeng. The bottle is a 750ml flavorless Absolut Vodka, featuring a plastic wrap up to the neck of the bottle, depicting Mr. Zeng's painting. Underneath the wrap, the bottle is devoit of the classic blue label, while preserving the original LO smith emblem. The bottle has no bar code, either underneath or on top on the plastic wrap.

The official release date of the bottle is December 4th, 2010, Saturday. 3 retail outlets were used to launch this bottle. Joyce Boutique in Admiralty, Hong Kong, Joyce Boutique in Central Hong Kong, and the Joyce Boutique in Tsim Sa Tsui, Kowloon. Among the 3 outlets, The Admiralty branch is the premier launch location for this bottle, featuring a Absolut themed bar, complete with bartenders serving drinks. While the official numbers of the bottles kept on each location can not be disclosed, The admiralty branch has roughly 200 bottles in stock, while the rest of the 2 branches has a significantly lower bottle count. The bottle is sold out in the first 3 days of its launch.

Friday, March 11, 2011

Latest : Absolut Snowflake 750ml (Argentina Version)



Here on display is 700ml (UK version), 700ml (Security Cap version), 700ml (European version), 750ml (Argentina Version), 750ml (Security Cap version), 750ml & 1 liter. Very nice white plastic cover which hold the bottle inside.

Saturday, March 5, 2011

Latest : Absolut Watkins



Last night, on October 18th 2010, it was “sneak” premièred at a spectacular release party at Villa L’Abri in Cannes — ABSOLUT WATKINS, the smashing new limited edition flavor from ABSOLUT, created exclusively for global travelers, reflecting all of the excitement, glamour and star quality of the globetrotting fashion world. ABSOLUT WATKINS will be launched throughout the global duty free/travel retail market in January 2011. ABSOLUT WATKINS is a truly innovative new flavor; rich, smooth and sensual in taste and aroma with the distinct, mysteriously luxurious qualities of freshly ground coffee with notes of almond, caramel and warm chilli. The extravagant and glamorous decor of the unique limited edition ABSOLUT WATKINS bottle was created by celebrated Swedish fashion illustrator and artist, Liselotte Watkins, famous for her designs for fashion brands such as Miu Miu, Anna Sui and Barney’s as well as for magazines such as VOGUE and The New Yorker. “Having my name on the ABSOLUT bottle is crazy and fantastic,” said Stockholm and Milan based Watkins. ”I’m Swedish, so the brand has always been there for me, and looking back at previous ABSOLUT collaborations, it’s truly a great honor to be in that company.” “With my bottle decor and the campaign imagery, I wanted to convey something of my own vision regarding the archetype of cosmopolitan glamour,” Watkins continues. “The flavor is a traveler’s exclusive and traveling is one of my great passions. Everything I do is all about people and places, traveling and new experiences.” The “sneak première” of ABSOLUT WATKINS was staged at legendary Villa L’Abri in Cannes during the TFWA World Exhibition at an extravagant party for trade press and VIPs, complete with set designs and extras employed to add an out-of-the-ordinary sense of the timeless glamour of classic luxury travel, naturally all in the presence of the artist Liselotte Watkins. ABSOLUT WATKINS was received with great delight and enthusiasm by the invited audience. “ABSOLUT WATKINS is a most exciting launch for us indeed,” said Anders Olsson, Director of The Absolut Company Global Travel Retail. “Since our target group is global travelers, and all of our operations are all about traveling, it’s a treat for us to be able to celebrate the entire concept of stylish travel with a brand new and unique product. Also, we’ve been delighted to be involved in this kind of creative collaboration with Liselotte Watkins, honoring, you might say, the creative roots of our ABSOLUT brand.” Just add cola! The ABSOLUT WATKINS launch will be backed by a powerful 360-degree marketing campaign in duty free/travel retail markets worldwide, including unique in-store brand installations. A special signature cocktail has been created, ABSOLUT WATKINS AND COLA, with ABSOLUT WATKINS and cola simply poured over ice. A dossier of drinks recipes also presents a number of other irresistibly glamorous ABSOLUT WATKINS cocktails. The exclusive ABSOLUT WATKINS campaign is being executed worldwide by Pernod Ricard Travel Retail.

Saturday, February 26, 2011

Latest : Absolut Reserved Signage (Polish)



Here you see is a Absolut Reserved Signage (Polish), it is measured at 21cm in height.

Sunday, February 6, 2011

Latest : Absolut Glimmer Keychain



Very nice and cute. Here you see is Absolut Glimmer keychain which is measured at 6cm in height.

Thursday, January 27, 2011

Absolut 72 Bian Launch Party in Singapore














This event was held in Singapore at Fabrika on the 26th Jan 2011. For early bird purchase, you only paid $199 SGD for 2 bottles of Absolut Blue 750ml and you could get a bottle of 72 Bian for free. During the event, the sales of the bottles was $229 SGD. The event started at 7pm with free flow of drinks till 8pm and the event ended with a show of the changing mask performer.

Saturday, January 22, 2011

Latest : Absolut Cheers



A limited edition from Korea from year 2010 with a production number of only 3000.

The Absolut pitcher 'ABSOLUT CHEERS' makes mixing and sharing drinks among friends easy and engaging.

ABSOLUT CHEERS!! In the sizzling heat of summer, just hang out with your best friends...lay back and enjoy the sun with an icecold pitcher of your favorite vodka drink, and when the night falls, unleash all your inhibitions and simply scream "ABSOLUT CHEERS!!".

Indulge in the moment...the prime season of the year...and for sure the prime of your life!

Sunday, January 16, 2011

Latest : Absolut Vanilia - Family Photo



(L to R) 50ml, 700ml, 750ml, 1 Liter & 7 Liter

Friday, January 7, 2011

Latest : Absolut Vanilia 7 Liter



Absolut Citron, Absolut Kurant, Absolut Mandrin, Absolut Pears, Absolut Raspberri, Absolut Ruby Red, Absolut Vanilia, Absolut Vodka & Absolut 100. They never come sealed as far as I know because it was used as a display bottle. It measured at 20inch in total height.

Sunday, January 2, 2011

Me & Jeremy



Nice meeting up with Jeremy from France who came by Singapore for a holiday plus business trip. We chat none stop about Absolut Vodka and hope he will pop by Singapore soon again.